While Workfront allows you to connect, execute, and collaborate on the various complex workflows on and between your teams, it leans on manual exports and attachments to share this information out to other people using other technologies. Collaborate Across Teams Seamlessly and Consistently So all your teams do is use Workfront as normal - except they get standardized file, asset, and campaign names automatically, since Claravine powers data standards behind the scenes. Meanwhile, The Data Standards Cloud generates a name in your custom format and populates the designated Workfront fields. Your teams fill in and save core task fields like they always do. You configure a pre-built Fusion Blueprint to fit your Workfront scenarios and connect it to The Data Standards Cloud. So the Workfront workflow is undisturbed, and its standardized data is ready to use broadly.

Instead, Claravine enables an exact, standardized structure and format for any data entered in Workfront as it’s created, right in the platform. Manually enforcing naming guidelines like you are today is frustrating and error-prone. Your teams are pros when it comes to filling in Workfront fields.īut what happens when the data you’re entering about a project - such as team, agency, audience, channel, region, timing, or journey details - needs to be referenced for something else, like a campaign or asset name?

Standardize Naming Conventions in Workfront - Automatically

Teams can seamlessly pass information back and forth between Workfront and the Claravine platform, The Data Standards Cloud, thanks to pre-configured Blueprints in Adobe Workfront Fusion built on the Claravine API.Įasily customizable to the specific data standards that suit your enterprise, the real-time asynchronous Claravine-Workfront connection revolutionizes how your teams manage, create, deploy, and measure campaigns. Adobe Workfront users can now integrate workflow data across and beyond the Adobe Experience Cloud ecosystem with Claravine.Īutomate manual steps, accelerate creative production, streamline marketing operations, and enable end-to-end performance measurement by deploying data standards.

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